Abolfazl Tajzadeh-Namin; Aidin Tajzadeh-Namin; Pantea Salehi Sadaghiani; Mohammad Reza Taghva
Volume 1, Issue 3 , June 2014, , Pages 139-164
Abstract
Tourism is an information intensive industry. In the current article the effectsand transformations that the information and communication technologies arecreated in the tourism network in the cases such as the omission of the intermediariesand providing information, creating the relation among players ...
Read More
Tourism is an information intensive industry. In the current article the effectsand transformations that the information and communication technologies arecreated in the tourism network in the cases such as the omission of the intermediariesand providing information, creating the relation among players inthe value chains of tourism industry (ie. Travel and hospitality) and particularlyconsumers, providing the travel packages in a flexible and customized manner,is referred. For further manifestation of the article topic, a survey study isdone, based on a structured questionnaire, from a sample of 100 foreign (international)tourists who are visiting the national museum of Tehran, regardingto their internet usage in the area of tourism.The research findings show thatforeign tourists use the internet in different ways. However, respecting totheir age and needs, their usage is different. But in the cases such as organizingthe holiday, factors influencing destination choice, accessing the internetfrom home, ways to make a booking, using internet for different purposesduring holiday, sharing the holiday experiences with others, the most importantusage of internet in the tourism industry and tourism providers, the wayof booking from tourism organization, types of tourism organization usinginternet and the functions of tourists mostly using internet, the results give abetter understanding of their behavior
